Data Versus Ideas

So many topics of conversation don’t seem to be able to go very far these days without mentioning data – how important it is, how it’s the new oil, how it all help us solve all the problems. And every time it comes up I become more and more skeptical about what all this data … Continue reading Data Versus Ideas

The Qualitative Quantitative

Behind every quantitative measure there is a qualitative judgment. - Elizabeth Churchill The idea encapsulated in this quote is  extremely important given the current fascination with "big data". Data is not pure, it is abstracted right from it's inception by the judgement of individuals.