Online doesn’t replace offline — they are now one and the same

“This idea that we are trading the offline for the online, though it dominates how we think of the digital and the physical, is myopic. It fails to capture the plain fact that our lived reality is the result of the constant interpenetration of the online and offline.”

– Nathan Jurgenson

Online doesn’t replace offline — they are now one and the same. Our new reality is augmented, and there is no going back.

From The End of the Offline World as We Know It? 28 August 2012

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